Get to Know Us a Bit Better
Our office was founded in 1955. For 60+ years we have provided innovative eye care solutions for our patients' visual needs. Our success is driven by treating each patient as if he/she were a family member or personal friend. Patients often remark about our courtesy, attention, and friendliness. We truly value our patients and always put their needs first.
Belleville Optometry, Ltd. Mission Statement:
"Our mission is to serve our patients as trusted friends - listening to their needs and providing them with innovative eye care solutions. By utilizing the best in optical staff and technology, we will ensure the quality of our patients' vision and enhance the quality of their lives."
For appointments, please call or text us at 618-233-1270, or send an email to staff@BellevilleOptometry.net. We look forward to serving you!
BILL RITZEL, O.D.
Dr. Ritzel is a native of Belleville. He attained his Doctor of Optometry Degree from the Oklahoma College of Optometry in 2000. He completed a post-graduate residency in the medical and surgical management of eye diseases at Eye Health Partners of Middle Tennessee. He is a member of the American Optometric Association, the Illinois Optometric Association, the Southwestern IL Optometric Society, and the Illinois Society for the Prevention of Blindness. In 2014 Dr. Ritzel became one of the first Optometrists in the region to attain Board Certification by the American Board of Optometry. Dr. Ritzel accepts patients of all ages. Always on the forefront of new developments in eye care, Dr. Ritzel tries to think “outside the box” to provide unique, customized, and innovative solutions to his patients’ vision problems. Outside the office, he serves as an Elder at Fairview Heights Church of Christ and enjoys bible classes, cycling, and spending time with his family. Dr. Ritzel and his wife, Jana, were married in 1997, and have 2 children.
JACKIE TAYLOR, O.D.
Dr. Taylor grew up in Freeburg, IL and enjoys practicing in the area. She attended Indiana University School of Optometry where she completed her Doctor of Optometry Degree in 2017. She has been with Belleville Optometry since August of 2017. Dr. Taylor is a member of the American Optometric Association and the Illinois Optometric Association. Dr. Taylor enjoys all aspects of optometry and sees patients of all ages, but has a special place in her heart for pediatrics. In her free time she enjoys running, traveling, exploring outdoors, and spending time with family.
JONELLA LINCOLN, C.P.O.
Jonella grew up in Maryville but has since moved to Belleville with her husband Robert, her dog Grigori, and her cat Aleister.
Jonella is a Certified Paraoptometric. She also has experience in childcare and customer service and loves working with the elderly! Jonella loves to drink coffee, listen to true crime podcasts, and spend time with her small family at home.
Stephanie is one of our Pretesters here at Belleville Optometry. She has a lot of experience with childcare and management. Stephanie is new to the Belleville area; she recently moved here from St. Charles Missouri. She had attended St. Charles community college for 2 years. She loves hiking with her dog Xena, working out, cooking, and recently took up Biking.
TAMMY MORTON, A.B.O.C.
Tammy began working in our office in November 2018. She came to us with extensive experience in the optical field, having worked in eye care settings since 1988.
Tammy graduated from the Medical Assistant Program at SWIC with high honors in 1998, and achieved certification from the American Board of Opticianry in 2001.
Tammy's primary roles are obtaining insurance pre-authorizations, and helping patients select the perfect pair of eyeglasses. However, she is also skilled in contact lens training, clinical testing, and just about anything else that goes on in our office.
Tammy and her husband, Doug, both from Belleville, have 3 beautiful girls - Alana, Tara, and Kayla. They also have 3 grandchildren - Devon, Haylee, and Connor. In her free time, Tammy enjoys swimming, music, and fashion.
IVANA NANTHAVONG, A.B.O.C.
Ivana has been happily serving patients at Belleville Optometry since September 2019. Born and raised in Belleville, she attended UMSL for 2 years and went to YWAM Denver and YWAM Chico for additional schooling. She has been involved with customer service for a very long time and loves to be with patients. You can find her at the front desk welcoming others in, helping patients find the perfect fit of glasses, and sometimes pretesting. Ivana attained Board Certification in Opticianry in 2021. She has a son, Genesis, and loves to spend time with him in her free time. She also likes to work out, drink coffee, and travel!
Jana began working in our office in 2008, and has nearly 20 years experience in insurance billing, accounts receivable, and customer service. She is the person to go to with any questions regarding your insurance benefits, and is happy to help you navigate through the confusion that is third-party healthcare in America.
Her primary job is taking care of her family and in her spare time she loves Bible study, gardening and yoga.
ANITA ROYBAL, A.B.O.C.
Anita has been working in the optical industry for over 30 years, and has been certified by the American Board of Opticianry since 1976. She has worked in our office since 2001.
Anita's optical experience is extensive, having worked in hard and soft contact lens manufacturing, contact lens research, staff and patient training, clinical assistant, professional dispensing, laboratory opticianry, and management.
In our office, Anita is one of the friendly faces that greet you as you walk through the door. In addition, Anita puts in a lot of time in the optical dispensary educating patients and helping select eyewear that fits their unique situation. She frequently attends seminars and workshops so that she is always on the forefront of new developments within the industry. More than anything else, Anita enjoys the personal interactions with her patients and offering them the latest in technology and fashion; her repeat patients and referrals are a testament to Anita's capabilities.
Anita is the mother of 3 grown girls and a grandmother of 4. When she isn't working, you can usually find Anita fishing with her grandsons or sewing and quilting.